ignite site redesign
Fresh approach
Ignite is an advertising platform for our TSM + TSI clients. Several years ago I helped build the original site. The business started growing exponentially, and the marketing needed to improve significantly. Our team created new pitch deck designs at first. From there I translated the decks to a new site design.
Given the strong angular design and bold palette in the decks, it created quite a challenge to bring to life online. I got to work by setting up a complex grid structure that allowed me to create spatial relationships between sections. This also allowed for some interesting CSS and nice animation work on photo compositions.
